Saturday 23 July 2011

Nike delighted with success of Man Utd USA tour

23.07.11 | tribalfootball.com 



Nike are delighted with success ofManchester United's tour of the USA.
Nike are eager to extend its £303 million kit deal with the club.
Charlie Brooks, Nike global communications director, told theTelegraph: “The event we staged in Seattle Nike Town to launch the new away kit last week was hugely oversubscribed. The appetite for the game there is huge and we had a great reaction to the United merchandising and imagery in the Nike Town store there. There’s definitely more awareness and recognition of United now in the US and this tour will only increase that.
“United is the biggest club in the world, and Nike, as the leading football brand in the world, want to work with the best teams and players. United are huge for us in that sense, but we have also been able to help the club elevate their presence and commercial impact globally since the partnership began.”

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